Current and Upcoming Events
When: April 29th, 2014 8:00 AM - 10:00 AM
Where: Potratz at 31 Lafayette Street, Schenectady, NY 12305 United States
Uncertainty lingers above every decision a marketer makes. We leave behind our proven and reliable successes for an equal chance at both innovation and frustration. But digital marketing success doesn’t have to be a fluke or a shot in the dark. Join Paul Potratz, COO of Potratz Advertising, as he unleashes the power of A/B Testing, and explains how to effectively assess risk, improve consumer response, and create certainty in your online marketing. Web designers and marketers of every level and experience will benefit from this dynamic and informative session.
When: June 12th, 2014 8:00 AM - 10:30 AM
Where: College of Saint Rose - Touhey Forum at 432 Western Avenue, Albany, NY 12203 United States
Join us for our Annual Meeting and Guest Speaker, Dr. Leslie Gaines-Ross, one of the world’s most widely recognized experts on how reputations are built, enhanced and protected.